Don't confuse this gel with the cheap stuff you'll find in supermarkets and drugstores. Taylor of Old Bond Street Luxury Shaving Gel is a very high quality formulation that is designed to hold up for the entire process and to provide you with adequate lubrication to protect against razor rash and other problems. It really does the job for men who have sensitive skin, and this isn't the type of product that simply disappears from your face halfway through your shave.
This product goes on very easily; and if you have particularly tender skin, you may want to look at pre-shave treatment options, which can go a long way toward softening up your face and whiskers. In many cases, men who have trouble with damage from using a razor blade are likely using inexpensive products that don't really protect them as much as they should. Remember that this is some of the most sensitive tissue on your body; and if you don't take time to deal with your beard and if you use substandard quality items for grooming, you will never get the kind of results you deserve nor will your appearance be as good as it should be.
Made in England.