Diane is a brand you can trust for professional grade beauty essentials. It has been a staple in the industry for decades. But even before that, their parent company, Fromm, was offering great products, a strong, family run business, and fair, honest business practices since 1907. While they serve professionals in the beauty industry, they also provide those same quality utensils for at-home use. So, you can get the tools you need in the convenience of your own home. Diane's vision is to "inspire creativity by offering relevant and appealing products that are always evolving and always in style."