At West Coast Shaving, we love what we do! Part of the reason we find our job so enjoyable is the conversations we get to have with customers.
Recently, there was a customer who was in-store smelling all kinds of scents. When he smelled Tabac, he immediately said, "This smells like my father!" He walked the aisles and continued to shop, but kept coming back to Tabac with a smile on his face. He then went on to explain that his father had passed away, but the scent evoked wonderful memories. He walked out of the store with a Tabac product that day. As he usually does, he returned just a few weeks later because he loves shopping at West Coast Shaving. He thanked us, commenting that he was so happy he had tried that particular Tabac product. Every day that he uses it, he thinks of his father.
Science has confirmed that of all the senses smell triggers memories more than any other. Smell is routed through the olfactory bulb. This part of the brain is also closely connected with the amygdala and hippocampus regions of the brain that handle memory and emotion. It's fascinating!
Everyone loves to hear a story, and we'd love to hear yours! Comment on a favorite scent or product from West Coast Shaving and what memory this old or new product triggers for you.